Week 11- Product Concepts

Let's consider one of the best smelly and popular parfumes from Juicy Couture.--Viva La Juicy--

   Viva La Juicy is a product item of Juicy Couture.It comes in different sizes. Such a things in Juicy Couture for example; t-shirts, dresses, coats, bags all of them are different product items.For general we can call them product mix that Juicy Couture has.
  Viva La Juicy is a speciality product and shopping product.As we know there are two types of shopping products.For example; i want a parfume this is an homogeneous shopping product, but if i tell to you i want juicy Couture parfume we call it heterogeneous shopping product.In heterogeneous shopping, you specify it more.
   Viva La juicy is a global brand.It is very popular in many countries.And many people crazy about Viva La Juicy.Juicy Couture also has other parfumes.Either they smell different and their packing is totally different.

 
There are many reasons for packing product.many people buy these fancy packed Juicy couture perfumes.After the perfume is finished,girls mostly use it as a jewellery box or a box for their head bands etc.

Review about Viva La Juicy

 

 

 

 

 

As we see packing has big effect on sales.